If you have used TikTok before, you already know that the platform favors videos that engage with sounds that are already well-performing. While you can get popular creating content for a niche audience (professional dancers), it most likely won’t go viral. When creating dance TikToks, it is important to ensure they are fairly easy and don’t require too much learning.Īs an influencer, your goal is to attract a bigger audience. What makes TikTok so fun is the fact anyone can join in – whether they have dance skills or not. Remember that even the best choreography won’t help unless you use the right hashtags. For example, Chipotle launched a #GuacDance challenge, which became viral and attracted new customers. This strategy is used by many big companies and influencers. If TikTok had been popular already in 2015, we would have seen lots of content tagged with #IceBucketChallenge. This way, your content will be more visible, and it will be easier to gain a following.Ī great idea is to create hashtag challenges. Regardless of whether you prefer Instagram or TikToks, using hashtags is a ‘must’. Sometimes these accounts come across photos and videos they like on their own, but, most often, dancers tag them in their posts. Getting your content reposted can attract attention to your account. Their content is based on other dancers’ photos and videos. In TikTok and Instagram, there are plenty of ‘feature accounts’, which usually have a large audience. One of the easiest ways to make your account more successful is to make use of the dance community. If you are just starting out as a dance influencer, it may be challenging to gain a following.
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Still, they are becoming more and more influential. In this article, we discuss how to become a dance influencer and what it takes to achieve success on TikTok or Instagram. Quite often, TikTok or Instagram dancers aren’t even professionals. Interestingly enough, the most popular dances aren’t the most technically challenging.
With the rise of TikTok and Instagram reels, dance influencers have become the center of attention.
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